Explore the model, the operating requirements and the factors that can influence location performance.
The opportunity combines equipment, site selection and ongoing operations. Results vary substantially by market, seasonality, product pricing, costs and location quality.
Use your local assumptions for price, daily volume, rent, utilities, maintenance and financing.
Every location should be evaluated independently.
Talk through a siteVisibility, access, nearby businesses and local customer patterns.
Seasonality, weather, tourism, events and recurring local use.
Local competition and customer willingness to pay influence revenue.
Utilities, site fees, maintenance, supplies and transaction costs.
Reliable sanitation, stocking and equipment uptime protect the customer experience.
Equipment, site preparation and financing terms determine the initial investment profile.
| Planning item | Question to answer |
|---|---|
| Site | Is the machine visible and easy to access? |
| Customers | Who buys ice here, and when? |
| Competition | What alternatives are nearby? |
| Costs | What recurring expenses will the site have? |
| Operations | Who handles cleaning, stocking and repairs? |